Bianca Bono: Mayonnaise Bleu

Bianca Bono: Mayonnaise Bleu

It turns out all you need are tiny plastic cups, food colored mayonnaise & a McDonald’s sticker to successfully advertise a false product. Though blending into the setting was particularly easy it was still a question whether the product and the promotions would actually fool the public.

After making advertisements for the new sauce and properly placing the samples on a color coordinated tray disguised the falsely promoted “new sauce”.

To my surprise within 15 minutes all the samples were gone. Despite the language barrier and the rarity of McDonald’s ever giving out free samples to the public people were still more then willing to try “Mayonnaise Bleu”.

Mayonnaise Bleu from Bianca Bono on Vimeo.