Reshaped Definition of Fashion
Previously, I tend to define fashion as an umbrella terms that concerns with aesthetics, design, body presentation, etc. Thanks to the course, I now reshape my viewpoints about fashion and define it as an all-encompassing term which associates with material diversity, consumption, intersectionality, ethics and other crucial concepts. Particularly, I found the concept of material diversity is very important in my future work in the fashion industry. “Materials play an emphatic role in our current understanding of the ways in which fashion and textiles can contribute towards sustainability. They are, more often than not, our starting point for change and also a valuable commodity for farmer, designer, manufacturing industry, consumer and recycler which works to reinforce their central role”. A specific example is that many fashion designers and brands prefer using recycled materials such as plastics and old clothing to produce fashionable clothes. This example suggests that fashion is not just about aesthetics or taste, but also about how innovative application of diverse materials can contribute to sustainability in a global context. What is more, the concerns about intersectionality or ethics also facilitate all parties concerned in the fashion industry to empower those suffer from intersectionality of racism, sexism or discrimination against vulnerable groups. A specific example is how the fashion designers and female customers embrace diversity in their clothing to reject the male gaze in fashion. That is, “the fashion industry is shaped by the male gaze…We want girls to be free, we want them to be proud, we want them to be female… you put them in danger by not informing them about the male gaze and how it works on young girls”. Considering the male gaze as an outstanding example, fashion is a professional sphere that can bring cultural, social, ethical, economic, and ecological implications.
Fletcher, Kate. Sustainable Fashion and Textiles: Design Journeys. New York: Taylor and Francis, 2014.