Visual Culture.

 

How has visual culture influenced our evolving relationship to food?

 

Food is one of the only things absolutely necessary, with water, for humans’ life.

Food is the source from which we have physical energy but also a fully active brain.

This being said, we know that food has always been in the center of our lives. The book Food and visual culture at the museum of modern art says: Food is essential to human’s life and is thus one of the most compelling subject for art from the ancient world to our own times”

 

I decided to create works of art using three colors in order to create colors code that would link all of the pieces together. The object I used as a basis as all of my works of art are candies : life savers, peanuts butter cups that I spray painted in black , M&Ms spay painted in red and also receipts from food purchases.

IMG_3148This is a work of art entirely made out of food purchase receipts. This shows the consumer spirit we have towards food, instead of buying basics like vegetable food and meath we are more appealed by the idea of thing new restaurants, new flavors.

 

 


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This is simple life savers, that I stuck on a cigarette pack in order to show and convey the idea of food becoming more and more of an addiction. 

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This work of art is many lives savers spray painted in red white and black? I put them I a plexiglas ball and closed it.  This was based on the idea of the behavior we should have towards food: find a balance. we should eat but not too much, healthy but know how to appreciate food. The idea of putting it in a ball is to convey the idea of finding a balance, as a matter a fact if you don’t place the candies a certain way in the ball, the ball doesn’t stay straight, it is only when you find the perfect balance that it does.

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This a picture of the plastic tube filled up with spray painted life savers’ covers. This tube represents an oesophagus. i wanted to represent an oesophagus because it is the organ trough which food is consumed. I also mixed candles covers and the oesophagus as a metaphor to say that we are consumed by our consumerism.

 

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The first piece of art at the top, was made out of life savers and rubber, it represents a net which is, here,meant as a trap. Nowadays food is such an obsession that we are in a way trapped by it. We are at a point where, not thinking about food became nearly impossible.

The piece at the bottom is a part of the purse i am going to create. It is going to be positioned at the front of a transparent bag made out of plastic. This means that food became a trend ad fashion is a trend.

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IMG_3304This is a picture of the art making process. I took it in the spray room.

 

IMG_3397 This picture is also a picture of the process. For one of the works of art I had to spray paint the life savers covers which were the place in a plastic tube meant to represent an oesophagus. I thought it was interesting to put this picture because I felt like the printed table ( after spray painting)  was even some sort of art.

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These are some pictures created thanks to a superposition of various picture taken trough the process.

My name is Louise Maltaverne. I am a 20 year old student at Parsons the New School for Design. I am a Junior majoring in Integrated Design. I first entered Parsons as a Strategic Design and Management major; as an artist I wanted to be my own advocate. I soon realized that I wanted to spend my academic career as an an art student rather than as a business one. A sense for business is something that value a lot but that doesn't quite equalize what I feel when it comes to artistic practices. Art impacts every aspect of my life, its role is significantly present in everything I feel and everything I do. I practice art extremely intuitively, freely and playfully and its power operates on me, not only as an artist but as a human being unconsciously. Indeed, art doesn't only make me grow as an artist but also as a human being. Art is helping me everyday to become a more patient, more focused, precise and calm. Ideally I see my self becoming an artistic director, a bridge between various sectors of the art field: design, fashion, photography and fine art. At the moment, the art forms that fulfill me the most are: drawing which i do in a very obsessive and repetitive way; fashion which I either practice very technically, or , on the other hand extremely freely and finally photography which allows me to exerce my eye, capture moments an create atmospheres but which also acts a meeting platform for the two last practices I was describing. Indeed, as abstract as it may sounds, what I love the most is creating a character thought the means of fashion, make up and molding; then capture this setting through photography and finally overlay the image with some of my abstract drawings. Like this it feels extremely personal, like an exteriorization of my self. People do art for various kinds of reasons; whether it is for political, social, philosophical or therapeutical reasons. I believe that artists by some sort of internal flame, as abstract as it may be. I am not a 100% sure yet when it comes to why I make art, but what I know is what it means for me: freedom, expression and exchange.

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