My group and I tried to show the concept of semiotics in different situations. We used our different videos as examples of semiotics. Whwether it was a black cat symbolizing superstition, or clothing representing representing an event we used such examples to explain the meaning of semiotics. He also explained semiotics through firstness, secondness, and thirdness.
The following are my video screenshots, which represent semiotics in my video:
This is the text I wrote for my section of the book:
In this video the artist films people’s reactions to the “Bad Luck Spot.” Their reactions determine whether or not they are superstitious, which is why symbols of superstitious beliefs appear across the screen several times throughout the sequence. One of these symbols happens to be a black cat, which is a major icon of superstition.
In this particular image, a black cat subtlety appears on the screen. The drawn image blends into the background, creating a hidden symbol. Hidden symbols often go unnoticed, but unconsciously symbols tend to register in our mind.
The image, like the video itself contains no added tints because the original colors of the image are bright enough to symbolize the liveliness of this pavement. The video is proof that street art has a massive impact on the decisions that we make. There is a lot of life happening in response to the “Bad Luck Spot” in the streets of New York.
