- I chose the Coca-Cola advertisement on a delivery truck because to me it’s the most attractive one among others and also it’s designed in the minimalistic style that I like very much.
- I realized that most Coca-Cola campaigns I saw were about coke, coke zero, and diet coke. There are other drinks in Coca-Cola that are tasty but they are not really seen by the public.
- The target audience for my Instagram one are young people who use social media a lot, and that’s why I chose to use a gradual change from black on the corners to red color in the middle to catch people’s eyes. The target audience for the other two are people who want to live healthier lives and those who want to reduce weight. Therefore, I chose to incorporate green into the ad and also leave a huge white space so that it feels lighter than a dark/colorful background.
- I incorporated the thought construct image into your work but I made a few changes to the original design.
- I am proud that my ads are attractive to people and make people want to purchase products from Coca-Cola when we had the discussion during the critique class.
- When I was showing my work I felt nervous and yet proud of what I had made.
- I think it’s really effective because in this way I can get direct responses from people who had just seen the ads.
- I asked the question about where to put the Instagram one because I wasn’t really sure about it when I was working on it.
- I would definitely make the cats in the coke plus ad look similar. I didn’t expect the confusion of what the cats were representing, therefore I want to make it clearer.
- I want my audience to know that in coke life they use natural sweeteners, therefore I chose to go with the theme of green and nature.
