A visit to Barnes & Nobel is more than just a trip to a bookstore, it is an experience unto itself. As I step into the store, I am invited in by a lovely delicate tune that begins to set the mood for what is to follow. The environment is quiet yet not sterile in its silence. There is a warmth to the mumble of conversation that fills the air. At the entrance there is a sign that informs visitors of their store timings, along with a display of the bestsellers in the window. The entrance opens up to the most popular books up front. To the left there is a Customer Service desk that helps any individual who enters find exactly what they’re looking for swiftly. Those who wish to linger have four floors to explore As we move up the escalator I watch how every individual in the store finds a way to gravitate towards their fascination. Each section is well thought out and planned in a strategic manner. At the top of the escalators there are signs that are placed.I consider this to be the perfect place as it is in the customers range of vision as everyone waits to get to their desired floor. Bright light fills the space through the glass windows while the Corinthian columns and the green carpeted floors run through all the floors like a single element of connectivity in the largeness of the store. Floral wallpaper creates an inviting backdrop. It is by nature of a fluid movement that we go through all the levels. I feel a need to slow down and take in all that I see, as every individual eventually goes about their purpose. It is a stark contrast agains the bustling nature of New York City that lies just outside. It is the juxtaposition of two spheres. I notice that signs are placed in between book shelves. As people browse they are propelled towards these signs. Occasionally we hear the BEEP of the register. Time just slips out of your hands as here, we are secluded from the world.
As we are tucked away, I believe that more interaction with the outside world could further enhance the environment. There could be big glass windows where people are able to overlook the city, further magnifying the contrast in the two surroundings, integrating the different worlds.