Studio Subway video

The theme of the video is “cheap”. In order to make the connection between “cheap” and “New York subway”, I shoot a lot of clips about “money” and “environment” in the subway. About the “money” part, I basically shoot the ticket machine in the station. The machine is only accepting petty and coins which in another sense very little amount of money. About “environment”, since people subconsciously associate “cheap” with “broken” and “dirty”, so there are clips in the video show the disorder in New York Subway also. To strengthen my theme more, I have a overlapping effect at the very end of the video to bring the audience attention again to the theme of “cheap” .

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