In Spring 2020, I had the wonderful opportunity of working as the Digital Marketing Intern for Rebecca Allen, New York.
Rebecca Allen is a footwear brand that redefines the color nude. With varied shades of nude in footwear, it stands for inclusivity and diversity.
Working in a close team of three, directly with the CEO and partner, lead to learning a spectrum of skills and wearing several hats, plus acquiring a 360-view of company operations. My roles included media planning and calendar management across channels (social media, email, etc), content creation and copywriting, and thinking creatively about building social media presence.
Below is the collateral I worked on for the company:
Brand Book:
Social Media Calendar Example:
Instagram Post Examples:
Animated Instagram Post Examples:
Invites:
Website Edits through Shopify:
Writing Blogs for the Website:
https://rebecca-allen.com/blogs/news/all-worked-up-with-khadijah-robinson-of-the-nile-list
Here is my recommendation from Rebecca:
