BRIDGE 4

AIDS MEMORIAL PROTOTYPE

The new tribute of the memorial is not just a white triangular structure that doesn’t attract any attention. This redesign stands out in bright colors and encourages those from all walks of life to stand against stereotypes and preconceived notions that discriminate AIDS victims. The new memorial park honors its prior architectural shape: the triangular site that St. Vincent’s hospital used to reside on. As tall as a 10 story building, this new model mixes leisure and commemoration under the same roof. This new memorial is a place of hope and pride; a place where the LGBTQ+ or any member of society can come and be accepted.

SOUVENIRS

The pop-socket is stamped with a simple modification of the original redesign. Believing the icon is a big statement as to what we want the monument to stand for, we decided to make it the main aspect on the pop-socket. The already circular shape was convenient in designing the souvenir. The reason for choosing pop-sockets as our souvenir is mainly because of the essential link between trends and awareness. By placing our logo of the AIDS memorial on an object widely used by the public, it is an automatic act of raising awareness every time someone lifts up their phones.

 

One of the souvenirs is a set of triangular puzzle unit. Based on the traditional rectangular shape of the puzzle, we changed it to triangles, referring to the original design of the monument: the “Silence = Death” poster. As the monument aims to create a space for contemplation, this souvenir also encourages users to think and build different patterns as they wish. Users can compose pieces for utility: coasters, rulers, phone holders… or purely for aesthetics.

BROCHURE 

Our main goal for all our AIDS memorial re-designs is, primarily, to raise awareness. Inside our brochure we explained our branding, the souvenirs we created and the meaning/photographs of our AIDS memorials. This brochure is something that could be handed out at coffee shops, on bulletin boards, etc to not only raise awareness but also curiosity: encourage people to come and see one of these memorials and learn more about the disease as well as the history of it.

 

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