1) How does Kettl tea seem related to Long Life Design (which of the ten Long Life Design criteria Preview the document does it seem to fulfill)?
Safety: The source of the tea leaves producers is connected with Kettl tea team directly, which should be really a reliable original material with good quality.
Design: the tea wares are designed by artists, so they definitely have specific artistic values.
Sales: According to Kettl tea website, it says “Our company is built on transparency, honesty, and an obsession with quality.” This is its belief to be conveyed to consumers.
Manufacturing: the people who work in this tea business should be good at making tea.
2) Despite being a relatively new business, which of the Long Life Design criteria do you think it might be able to fulfill over the next 10 years, and why?
Planned production: More and more people start to know about this business, so the sold volumes of products will increase in the future.
3) What are two questions you have for the owner (Zach) related to long-life design and/or sustainability?
How does American tea market work differently from Japanese market?
What’s your favorite tea flavor? Why do you like it specifically?
