In this project, I carried out my brand advocacy into a booklet.

Before I created this booklet, I conducted an interview on the topic of “no gender fashion”. I included the interview transcript in this booklet along with my mission statement, sectioned topics, and other relevant images and researches.

I mainly used Illustrator and InDesign for the layout and graphic design, and also Photoshop for some photo touch ups. Colour and font wise, I stuck with my brand’s signature colours – nude, light grey, and white. And I used Myriad Pro as my font throughout the whole booklet in variations of Regular, Bold, Semibold.