ASSIGNMENT #2

SUSTAINABILITY AND THE DESIGNER

NAZAR´EA JEAN

Sustainable Systems 2017

KOWTOW is a clothing brand that prides itself on the fact that all of their clothing are made from premium 100% certified organic fair trade heavyweight loop knit. The description of the clothes on the website are even complete with certificates:

The fact that Kowtow as a retailer is already so ahead of it’s competition with it’s sustainable style and fashionably conscious collections only gets better once you surf their website – as a lover of all things trendy you’re bound to see something compelling. The Fashion Industry is also a known contributor to climate change, as millions of climate sins are done on a daily basis by all those stylish from big name designers to lowkey boutique employees. Let’s face it: the entire world could be a whole lot more sustainable. But what Kowtow does is different; providing a conscious alternative to big and well-known but unsustainable brands.

The clothes are extremely chic, and the price, though a little more expensive than most affordable stores, gives in to the quality of the fabric; though more environmentally-conscious options are usually expensive, it is worth it in the long run. Especially if we want to see many more years on this earth.