I started with the Creative Brief above.
Then I shot those two test shots above.
But I withheld making anything final before making the logo above. I knew anything could change at any moment with the critiques, so I had to be careful or else would have to start time consuming things over again.
The post-it “Y” was a mistake that came from starting the MLP logo too far right, but it helped me because as the post-its animate from the “Y” They reveal that the “Y” is a part of the title, “My Little Brony”(below) and were not part of the MLP in the first place.
The final product is below. It is really NSFW, I am currently working on making a more presentable-to-all-audiences version.