For the past few weeks the class has worked on creating packaging for an artist to promote a re-release of a single. Our song had been “Ace of Spades” by Mötorhead. We used six images for inspiration which included the Jack Daniels logo, a rock on hand, speed metal symbol, speed freak symbol, coat of arms for the town Lemmy Kilmister was born in, and dead man’s hand.
Below are some links of our designs and inspiration in progress:
There was a debate on whether or not my partner and I would make both of our packaging designs for our project. We wanted to make the first design only so that we could focus our energy on getting our T Shirt printed. We knew once we had the shirt finalized that it would come out well and hoped to produce a complete product. In the end we integrated our second design with our first design by creating a card to pull out with the items on the inside.
We had an issue with getting our T-shirt printed because silk screening would cost around $100 for one T-shirt and the price only lowered if we bought it in bulk. We tried to print black ink on a white shirt instead with a digital printer, but it didn’t give the same heavy metal feeling the white ink on black did. We finally found a place in New Jersey called Flexy Custom Apparel to cute iron ons for us, but they only had the tools to print the parts of the design that were thick enough. The rest of the design that was too complicated I printed out onto a different type of iron on paper at home.
Another issue we had when making our final boxes was that in the design I had accidentally made the UPC code too small and we already constructed the boxes before we could reprint them. So my partner and I decided to make a sticker and print them at the computer lab to cover up the mistake.
This project was a bit of a challenge as both my partner’s and my own styles contrast a bit from the band. My partner tends to appreciate more of a minimalistic style and I like more pop punk artists rather than rock. However, even with different interests I think our final results came out well. We ended up really trying to play up the biker side of the band through our designs.
